TRAVEL TAPAS

What is social media optimisation? And can it really help your SEO strategy?

  • 6 March, 2017
  • Abigail Sanderson

There’s no denying that social media is now vital to any business’s marketing strategy. Brands can engage in real time with their customers, piggyback on global news events, join in with conversations worldwide, and chat and post and share around the clock

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What is digital content marketing? 5 steps to creating a successful strategy

  • 19 February, 2017
  • Sophie Tanner

We know from the Lord Google Almighty that for their websites to thrive and rank highly in search engines, businesses of all sizes must build their online reputation. A great way to do this is by creating original and engaging content that attracts a clearly defined audience, and to share it with online publishers.

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WHAT’S NEW IN TRAVEL IN 2017? HOW TO MAKE THE EDITOR’S CUT

  • 3 January, 2017
  • Kate Simon

It’s that time of year again, when everyone’s telling us where we will be travelling to in 2017. But how do editors make their predictions?

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How to make Christmas go with a pop? Ask SmoothRed

  • 5 December, 2016
  • Kate Simon

A glass of bubbly is the perfect way to toast the Christmas season. Yet, instead of offering friends and family a sip of Champagne, how about a glass of “Sussex’’? So says our latest client, SmoothRed, the specialist in tailor-made wine tours and holidays.

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Older solo female travellers don’t just want a holiday, they want an adventure

  • 14 November, 2016
  • Abigail Sanderson

In my mid-thirties, when I took a round-the-world trip alone, I was an anomaly – an older single woman amid a sea of couples and younger backpackers. Today, six years later, I’d probably be queueing for wilderness camps, white-water rafting and glacier walking behind a sizeable contingent of solo women travellers my age and above.

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